News & Media

 April 23, 2019   Source :    News .

BenQ Partners with E-xpress Interactive for the launch of Mortal Kombat 11 to provide 4K Console Gaming Experience

Displays the EW3270U 32inch 4K HDR Gaming Monitor with AMD Free Sync

Mumbai, April 23, 2019– In-line with its commitment to provide ultimate 4K gaming experience to enthusiasts across the globe, BenQ associated with E-xpress Interactive for the launch event of epic-saga, Mortal Kombat 11. BenQ’s EW3270U 32-inch monitor, particularly chosen for its leading 4K HDR technology with AMD Free Sync was showcased at the launch of Mortal Kombat 11, offering gaming community a chance to experience the breathtaking HDR console gaming adventure. The event took place on 22nd April ‘19 at Bonobo in Bandra West, Mumbai, and was hosted by E-xpress Interactive Software Pvt. Ltd. & Games Shop Retail Pvt. Ltd., in association with Warner Bros. Entertainment Inc.

Mr. Rajeev Singh, Managing Director of BenQ India, said, “BenQ has always strived to bring the best and finest entertainment experience, tailored for personal enjoyment. In-line with this vision, our partnership with E-xpress Interactive for the launch of Mortal Kombat 11 through displaying EW3270U will provide the best of HDR viewing experience for console gaming enthusiasts across. The game has been a cult across the globe and has always brought together the best Console Gaming Experience. With this partnership, BenQ reiterates its commitment to bringing enjoyment and quality to life through its 4K monitor, enhancing the console gaming experience like never before.”.

Mortal Kombat has been a cult for gamers across the world and has become a legend in the space in the past 25 years. Mortal Kombat 11 is the continuation of this epic saga through a new cinematic story where players will take on the role of a variety of past and present characters in a time-bending new narrative with enhanced graphics and animations.

BenQ EW3270U is made to deliver the finest entertainment experience. It features High Dynamic Range (HDR) technology to increase the overall dynamic range between true black and bright white to duplicate what the eyes see in the natural world. Its 4K Ultra HD resolution offers extraordinary clarity of fine details and textures for an optimal viewing and visual-intensive experience. Complementing the gaming experience, EW3270U features AMD FreeSync™ technology effectively eliminating image tearing, broken frames, and choppy gameplay for smooth gaming. Gamers can definitely enjoy a better gaming experience with the support of AMD FreeSync™. With features like BenQ’s Low Blue Light and a stable flicker-free technology, the monitor will offer the ultimate video enjoyment capabilities.

Additionally, the EW3270U monitor features simple hotkey button to switch between 4 levels of HDR and B.I.+ modes, which constitute BenQ’s exclusive Opt-Clarity Technology, it allows users to select the most suitable clarity for displayed content based on the conditions in different viewing environments. The ambient light sensor detects different light levels and the color temperature in viewing environment, automatically adjusting on-screen brightness to fit the surroundings. It also gradually adjusts brightness based on one’s usage time.

Established in March 2000, E-xpress interactive represents world renowned game publishers and distribute their games across India. With this association, BenQ will be able to provide best-in-class gaming experience to its audiences.

# # #

About BenQ Corporation

Founded on the corporate vision of “Bringing Enjoyment ‘N’ Quality to Life”, BenQ Corporation is a world-leading human technology and solutions provider aiming to elevate and enrich every aspect of consumers’ lives. To realize this vision, the company focuses on the aspects that matter most to people today – lifestyle, business, healthcare and education – with the hope of providing people with the means to live better, increase efficiency, feel healthier and enhance learning. Such means include a delightful broad portfolio of people-driven products and embedded technologies spanning digital projectors, monitors, interactive large-format displays digital cameras and camcorders, mobile computing devices, and lighting solutions. Because it matters.

About BenQ Group

The BenQ Group is a $25+ billion powerhouse comprised of nearly 20 independent companies operating in over 30 countries across numerous industries with a combined workforce of over 100,000 employees. Each Group member is a recognized leader in its own field, contributing to the BenQ Group’s vast resources, broad R&D, and distinct strategic strengths. By leveraging each company’s vertical specialization to create true scale across horizontal markets, the BenQ Group controls a highly efficient value chain with the unrivaled ability to deliver critical components and world-class solutions in the following industries: TFT-LCD, green energy, fine chemicals and advanced materials, lighting, IC design, precision components, system integration, branded business, and service. The Group is committed to profitable and sustainable businesses that share its long-standing vision of Bringing Enjoyment ‘N’ Quality to Life.